“The New New Thing – A Silicon
Valley Story,” by Michael Lewis, 2000
This is the story of former Texan Jim Clark, an
eccentric ADD ‘anarchist’ who invented the first 3-D micro-processor for
computers, which eventually became Silicon Graphics. Then he started Netscape, the first net
browser company. He continued with a plan
and program called “Healtheon” - health industry mid-ware that would link all
of the fractionated U.S.
health industry together. Healtheon’s first
IPO was called off in 1998 prior to the ‘tech wreck’ on Wall Street, but a
later offering in 1999 made him a billionaire.
In the process Clark evolves into the key ‘idea’ person in Silicon Valley. He
started the lawsuit between Netscape and Microsoft over Microsoft’s anti-competitive
browser monopoly. He spends most of his
time working on a massive computerized sailboat, the Hyperion – which was stylized
as the 1990s predecessor to a home controlled by computers.
Lewis is a journalist who normally rakes mostly
capitalist muck, but in this case he has written a panegyric to a capitalist
‘outsider’ – Clark. The book glories in
all his oddities, his unorthodox style, the brilliant coders around him, his ‘genius’
and his love of money. This is a man who
dropped out of a Texas
high-school. It is somewhat like the
early biographies of ruthless titans of industry like Rockefeller or Morgan, or
the later ones around Bill Gates or Steve Jobs – and tiresome in just that
sense. If you look back over most of
Lewis’ work, that same theme of kissing-up to a group of capitalist outsiders is
there.
MoneyBall – the baseball recruiter that favored statistics over the ‘good ‘ol boy’ network to succeed; The Big Short – the Wall Street short-sellers who knew that mortgage derivatives were garbage; Flash Boys, - how some Wall Street contrarians invented a way to prevent the main firms from scamming clients through high-speed trading; Liar’s Poker, his first book, which didn’t lionize anyone … yet. Lewis, while denigrating the mainstream of American capitalism, loves its outriders. He has no outlook beyond that.
MoneyBall – the baseball recruiter that favored statistics over the ‘good ‘ol boy’ network to succeed; The Big Short – the Wall Street short-sellers who knew that mortgage derivatives were garbage; Flash Boys, - how some Wall Street contrarians invented a way to prevent the main firms from scamming clients through high-speed trading; Liar’s Poker, his first book, which didn’t lionize anyone … yet. Lewis, while denigrating the mainstream of American capitalism, loves its outriders. He has no outlook beyond that.
Clark knew that 3-D computing would be
copied by everyone as soon as possible.
He knew that Microsoft would throttle Netscape with its own web browser,
which turned out to be Explorer. He also thought that Microsoft, due to its
monopoly position, would seize software control of a vertical industry like
health care. So the important thing for Clark
was always the … new, new thing. The
next shiny object. The latest commodity. This is how it works in Silicon
Valley, which reflects its role as the leading commodity
provider in the world.
One absurd part of this was the promotion of Healtheon
in Europe. Lewis actually went on a ‘road
show’ for this product through Europe with Clark – like an embedded reporter in
Iraq
suffering Stockholm syndrome. What seems
obvious is that Lewis actually missed the fact that Healtheon – which was
supposed to connect the 11 different sectoral ‘bubbles’ of the U.S. health care
system into one web – was not as useful to a ‘single-payer’ or government-run
system as in Europe. So Lewis laughs at
the Dutch or English when their eyes glaze over, while the Dutch or English are
thinking – what the fuck?
Knitting the millions of vendors in U.S. health care
together, along with the numerous health firms, vendors like drug companies,
equipment makers, doctors as well as multiple U.S. government programs and
their vast laws, along with 50 state systems, is extremely difficult,
especially without single-payer. Clark’s
employees admitted they knew nothing about the U.S. health care system when they
started. Software forms an essential connection that could be used to convert
the U.S.
to single-payer more easily. The real
point of this failed road-show was missed by Clark’s
crew, even though it is staring these ignorant geniuses in the face. Single-payer is the road to simple software.
Lewis covered the Microsoft/Netscape lawsuit, surprisingly
filed by the U.S. Justice department, until its denouement when one of Clark’s e-mails seems to have torpedoed the case. Lewis is then locked-up with Clark and crew
on board the Hyperion’s first problem-filled crossing of the Atlantic
Ocean. (The ‘god mode’ is Clark’s override authority on the Hyperion’s 24 computers.)
In this book Lewis ends up being like those craven biographers that rich people
hire to paint them or write about them. It’s
unseemly at a certain point.
This book again emphasizes the value of the technology
‘boom’ as one of the engines of capitalist profitability. The Marxists at
Monthly Review think because technology doesn’t employ as many people as the
rail or auto industries, it is not a significant development that can energize
capital. This can also be said of the financial services industry, especially
Wall Street. Yet these two forces are the only thing breathing cash (and new
commodities) into the stagnating capitalist economy. On a practical level, technology has actually
made imperialist ventures across the globe more possible. This is a topic that some Marxists really
have to understand, instead of preaching about imminent doom all the time.
Profitless Silicon Valley companies like this, that
‘might’ make money in the future, were behind the 2000 dot-com bubble that
crashed the U.S.
financial markets. 'Value investors’
they were not.
Let’s look back to 2000 and see what Jim Clark
wrought. 3-D computing is still with us,
useful for architects, doctors and Hollywood, but Silicon Graphics filed for
bankruptcy in 2009. Netscape Communications
was bought by AOL and is now ancient history.
Clark inspired the first efforts at interactive television – ITV – which
flopped. @Home, which was based on a computer network providing data to televisions,
merged with Excite in 1999 and went bankrupt in 2001. myCFO, a financial company for billionaires,
was sold to Harris Bank in 2002 and is now an ordinary part of their investing
platform. Healtheon merged with Microsoft’s
WebMD and now is called “Change Healthcare” - the largest exchange and payment
system for health data and finance in the U.S. All of these programs mostly enable the system
as it is. But it is true that a single health
care software program would be essential to a single-payer system. But so far over-head costs in the U.S.
health-care industry still outpace actual medical costs, so software alone is
insufficient to provide efficiency. We need single-payer instead.
Clark is on the list of the 400 richest Americans, so
this is a portrait of a billionaire. Many
of the companies Clark was involved in bit the dust, but he was their
inspiration. He launched them, then
collected. A few of them were useful
and the others were not. Oddly, he was involved in the documentary, “The Cove”
about the criminal slaughter of dolphins for meat in Japan. What do Marxists make of men with ideas like
this, driven by greed, which are sometimes useful? It is that there is plenty of proof that
greed is not the only stimulus to new ideas.
Paeans to Silicon Valley internet heroes have become cheap literature
and Lewis should know that by now.
Other books by Michael Lewis reviewed below: “Liar’s Poker,” “The Big Short,”
and “Flash Boys.” Other books or
commentary about technology below: “Cypher
Punks,” “Citizen Four,” “In
Letters of Blood & Fire,” “The Cultural Apparatus of Monopoly
Capital” and “Creative Destruction.”
Use blog search box, upper left.
And I bought it in Mayday’s excellent used book
section!
Red Frog
April 20, 2016
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